Kellie Hoover · Advanced Executive · April 10, 2026
📊 Retention Cohorts
🔥 Reactivation Priority
🌱 New Enrollee Health
What this shows: For each enrollment month, how many of those members are still active today. Reveals whether retention is improving over time and which cohorts churned hardest.
Retention Rate by Enrollment Cohort
Enrollment Volume vs. Active Survivors
What this shows: All inactive members (90+ days) ranked by reactivation potential — using Lifetime Rank and active tenure as proxies for historical engagement. Click any name for contact info.
Inactive Members by Value Tier
What this shows: Every member enrolled in the last 90 days. Green = has PV this month, Orange = ordered before but quiet now, Blue = enrolled <14 days (too early to judge), Red = never ordered.